In the fast-paced world of eCommerce, even the smallest change in user experience can make a significant difference in conversions. One such change? Keeping customers on the same page after they click the Add to Cart button.
By default, many Shopify themes redirect users to the cart page after adding an item. While this may seem helpful, it actually interrupts the shopping flow, causing unnecessary friction and increased bounce rates.
In this post, we’ll walk you through:
When a shopper adds a product to their cart, they may not be ready to check out. Redirecting them to the cart page too early cuts the discovery journey short.
Instead, a stay-on-page “Add to Cart” behavior allows for smoother navigation, more upsells, and a more modern shopping experience.
Shopify does not enable stay-on-page functionality by default. However, many themes (including Booster Theme) support this out of the box or via a simple customization.
Some Shopify themes include a native setting to prevent the cart redirect. If you’re using Booster Theme, enabling this feature is fast and code-free.
This keeps customers on the product page while showing a mini cart or confirmation popup—streamlining the experience without disrupting momentum.
If your theme doesn’t support this by default, you can manually update the code using AJAX.
⚠️ Pro Tip: Always duplicate your theme to create a backup before editing code.
This prevents redirection and shows a basic alert confirmation (which you can replace with a popup or cart drawer).
If coding isn’t your thing and your theme lacks native support, Shopify’s App Store has several options.
| App | Key Features | Free Plan? |
|---|---|---|
| Sticky Add to Cart & Buy Now | Ajax cart, stay-on-page, quick buy buttons | ✅ |
| Vitals | Includes over 40 features including Ajax Add to Cart | ✅ |
| Globo Sticky Add To Cart | Cart drawer, stay on product page, upsells | ✅ |
Once a product is added to cart, showing a cart drawer (or slide-out cart) confirms the action without navigating away.
Booster Theme includes a sleek, customizable cart drawer that works great with this stay-on-page behavior.
Enhance your add-to-cart experience with these tactics:
Use a toast notification or modal to confirm the product was added.
fetch('/cart.js')
.then(res => res.json())
.then(cart => {
document.querySelector('.cart-count').innerText = cart.item_count;
});
Offer “You May Also Like” items after the cart action to increase AOV.
Speed up the journey with a direct checkout button in the drawer.
Redirecting users after every “Add to Cart” click is outdated. A smoother experience keeps your store modern, user-friendly, and conversion-focused.
Whether you're using Booster Theme (with built-in support), editing the theme code, or installing an app—enabling a stay-on-page Add to Cart process is a high-impact improvement for any Shopify store.
Booster Theme is built for performance, flexibility, and conversion-first features—like stay-on-page add to cart, one-click upsells, and blazing speed.