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Top 18 Highest-Converting Shopify Themes: PROs vs CONs (Cheatsheet)

1. Booster Theme

Image showing Shopify's Booster theme website

The Booster Theme is designed specifically to increase conversion rates, speed, average order value, and more. With over 50,000 websites using Booster, it's clear that it delivers results. Here are the key features, pros, cons, and pricing options:

Pros:

  • Designed specifically for increased conversion rate.
  • Inbuilt marketing tools like notification of recent purchases.
  • Saves $5,136/yr in plugins - pays for itself.
  • Great support.

Cons:

  • Medium-high price point compared to some other themes.
  • No free trial available.

Pricing:

  • $248/yr
  • $398/lifetime

Features:

  • Sales increaser.
  • Quick buy.
  • Set of CVR-increasing tools: sales notifications, promotion timers, 'frequently bought together'.
  • Copycat stopper.
  • Image auto-optimizer.
  • 30+ features included.

Explore Booster Theme here!

 

2. Turbo Theme

Image showing Shopify's Turbo theme

The Turbo Theme is known for its speed and efficiency, making it perfect for stores with large inventories. Here's a brief overview:

Pros:

  • Fast and efficient, perfect for stores with large inventories.
  • High level of customization.

Cons:

  • One of the pricier options.
  • Can be complex to learn for beginners.

Pricing:

$425

Features:

  • Mega-menus for easy navigation.
  • Predictive search.
  • Multi-tag filters.

3. Atlantic Theme

Image showing Shopify's Atlantic theme

The Atlantic Theme offers a modern, clean design that focuses on products. It's ideal for stores with large volumes of products. Here's what you need to know:

Pros:

  • Modern, clean, and focuses on products.
  • Ideal for stores with large volumes of products.

Cons:

  • Limited scope for customization.
  • Layout doesn't lend itself to a large number of product categories.

Pricing:

$280

Features:

  • Multi-column menu.
  • Quick buy.
  • Slide-out cart.

4. Electro Theme

Image showing Shopify's Electro theme

The Electro Theme is specifically designed for electronics stores and similar businesses. It offers a wide range of customization options. Here's a summary:

Pros:

  • Ideal for electronics stores and similar businesses.
  • Wide range of customization options.

Cons:

  • More suited to specific types of business, so less flexible.
  • No free version available.

Pricing:

$170

Features:

  • Product extended description.
  • Customer reviews and ratings.
  • Product carousels.

5. Debutify Theme

Image showing Shopify's Debutify's theme website

The Debutify Theme is known for its user-friendly interface and is suitable for drop-shipping stores. Here's what you need to know:

Pros:

  • User-friendly interface.
  • Suitable for drop-shipping stores.

Cons:

  • Lacks some premium features in the free version.
  • Can be less sleek than costlier alternatives.

Pricing:

  • Free version.
  • Paid versions from $29/mo to $149/mo (yearly discount available).

Features:

  • Add-to-cart animation.
  • Delivery time estimator.
  • Live sales notifications.

6. Aurora Theme

Image showing Shopify's Aurora theme

The Aurora Theme features a mobile-first responsive design and is optimized for single-product stores. Here's an overview:

Pros:

  • Mobile-first responsive design.
  • Optimized for single-product stores.

Cons:

  • Not suitable for extensive product catalogs.
  • Limited customization options.

Pricing:

$290

Features:

  • Parallax effect on product images.
  • Large slideshow banners.
  • Quick product view.

7. Streamline Theme

Image showing Shopify's Streamline theme

The Streamline Theme is built for speed and conversion, with a mobile-first animated interface. Here's a brief summary:

Pros:

  • Built for speed and conversion.
  • Mobile-first animated interface.

Cons:

  • It can be slightly complex to set up properly.
  • May not be ideal for stores with a vast product range.

Pricing:

$350

Features:

  • Product animations.
  • Storytelling focus.
  • Promotional overlays.

8. Symmetry Theme

Image showing Shopify's Symmetry theme

The Symmetry Theme is built for visual storytelling and works well across a range of devices. Here's what you need to know:

Pros:

  • Built for visual storytelling.
  • Works well across a range of devices.

Cons:

  • Might be overstylized for minimalistic brands.
  • Some users find customizing a little tricky.

Pricing:

$340

Features:

  • Slideshow with fading effect.
  • Multi-level menus.
  • Re-orderable home page rows.

9. Flex Theme

Image showing Shopify's Flex theme

The Flex Theme is highly customizable and offers dynamic elements for a striking appearance. Here's an overview:

Pros:

  • Highly customizable.
  • Dynamic elements for a striking appearance.

Cons:

  • Higher price point than some themes.
  • Can be complex for beginners.

Pricing:

$495

Features:

  • Four header and footer styles.
  • Advanced CSS customization.
  • Three product page layout options.

10. Prestige Theme

Image showing Shopify's Prestige theme

The Prestige Theme is great for showcasing brands and products, with an inbuilt timeline tool for storytelling. Here's a summary:

Pros:

  • Great for showcasing brand and products.
  • Inbuilt timeline tool for storytelling.

Cons:

  • Expensive compared to some alternatives.
  • Some users find the navigation non-intuitive.

Pricing:

$350

Features:

  • Multiple style options.
  • Slide-out cart.
  • Product quick view.

11. Empire Theme

Image showing Shopify's Empire theme

The Empire Theme is tailored for large product catalogs and offers Amazon-inspired features. Here's what you need to know:

Pros:

  • Tailored for large product catalogs.
  • Amazon-inspired features.

Cons:

  • May be overwhelming for small stores.
  • The interface can seem busy.

Pricing:

$340

Features:

  • Inbuilt promotion tiles.
  • Optional sidebar menu.
  • Customizable page templates.

12. Boost Theme

Image showing Shopify's Boost theme

The Boost Theme is specifically designed for marketing and conversion and offers multiple pre-made styles. Here's a brief overview:

Pros:

  • Specifically designed for marketing and conversion.
  • Multiple pre-made styles.

Cons:

  • Not the most cost-effective for very small businesses.
  • Some users find the design slightly generic.

Pricing:

$320

Features:

  • Predictive search.
  • Advanced product filtering.
  • Rich text on product pages.

13. Impulse Theme

Image showing Shopify's Impulse theme

The Impulse Theme offers custom promotional tiles and is designed for high-resolution imagery. Here's what you need to know:

Pros:

  • Custom promotional tiles.
  • Designed for high-resolution imagery.

Cons:

  • Not the best for text-heavy sites.
  • May not suit a minimalist aesthetic.

Pricing:

$350

Features:

  • Custom promotion tiles.
  • Multi-column dropdown menus.
  • Advanced product filtering.

14. Wokiee Theme

Image showing Shopify's Wokiee theme

The Wokiee Theme is one of the cheapest options available and offers high customization and different layouts for product pages. Here's an overview:

Pros:

  • One of the cheapest options.
  • Multipurpose with high customization.
  • Different layouts for product pages.

Cons:

  • Requires some time to learn.
  • Some features may be unnecessary for small stores.

Pricing:

$79

Features:

  • Video on product pages.
  • Dynamic checkout buttons.
  • Color swatches.

15. Retina Theme

Image showing Shopify's Retina theme

The Retina Theme features an award-winning design and is great for image-focused brands. Here's a summary:

Pros:

  • Award-winning design.
  • Great for image-focused brands.

Cons:

  • May not be suitable for extensive product catalogs.
  • Less desirable for text-heavy sites.

Pricing:

$220

Features:

  • Fullscreen product gallery.
  • Slide-out cart.
  • Disqus blog comments.

16. Broadcast Theme

Image showing Shopify's Broadcast theme

The Broadcast Theme includes a quick link to 'Contact Us' pages and enhanced mobile browsing. Here's what you need to know:

Pros:

  • Quick link to 'Contact Us' pages.
  • Enhanced mobile browsing.

Cons:

  • Less customization options compared to equivalent-priced themes.
  • Simplicity not suitable for all store types.

Pricing:

$360

Features:

  • High-resolution image support.
  • Collection filtering in the sidebar.
  • Wide layout.

17. Motion Theme

Image showing Shopify's Motion theme

The Motion Theme is focused on animation and interactivity, making it perfect for visually-telling a brand story. Here's an overview:

Pros:

  • Focused on animation and interactivity.
  • Perfect for visually-telling a brand story.

Cons:

  • Too many visual elements can distract from products.
  • Not all businesses suit its style.

Pricing:

$350

Features:

  • Quick product filtering.
  • Home-page videos.
  • Animated image modules.

18. Eurus Theme

Image showing Shopify's Eurus theme

Pros:

  • Optimized for large images
  • Great for showcasing a small number of products

Cons:

  • Less useful for stores with large inventories
  • Some users find the layout limiting

Pricing:

$200

Features:

  • Unique sliding product card
  • Quick shop
  • Predictive search