BigCommerce Revenue and Growth Statistics (2023)
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Amazing Facts About BigCommerce
- BigCommerce stores increased 27% year-over-year in 2023 Q3.
- Facebook is used by 34.4% of BigCommerce stores.
- 15.8% of BigCommerce stores sell Home & Garden products.
- 66.3% of BigCommerce stores are in United States.
- 24.4% of BigCommerce stores sell 1 - 9 different products.
- reCAPTCHA is used by 60.2% of BigCommerce stores.
- USPS is used by 17.5% of BigCommerce stores.
- 80.1% of BigCommerce stores have a .com domain.
BigCommerce Overview
| Key Stat | Info |
|---|---|
| Owner | BigCommerce Holdings, Inc. |
| Founder(s) | Eddie Machaalani and Mitchell Harper |
| Founded | 2009 |
| CEO (current) | Brent Bellm |
| Headquarters | Austin, Texas, United States |
| Industry | E-commerce |
| Service Area | Worldwide |
| Written In | PHP and Python |
| Website | https://www.bigcommerce.com/ |
| Type | Publicly traded as Nasdaq: BIGC |
| Active Stores | 50,000+ |
| Employees | Approximately 1,300 employees |
BigCommerce Market Cap
BigCommerce's market capitalization has declined from $4.34 billion in 2020 to $530 million in May 2023.
| Year | BigCommerce Market Cap |
|---|---|
| 2023* | $530 million |
| 2022 | $640 million |
| 2021 | $2.53 billion |
| 2020 | $4.34 billion |
Source: Statista
BigCommerce Revenue
BigCommerce's revenue has seen a steady rise: $92M in 2018, $112M in 2019, $152M in 2020, $220M in 2021, and $279M in 2022.
| Year | BigCommerce Revenue |
|---|---|
| 2022 | $279 million |
| 2021 | $220 million |
| 2020 | $152 million |
| 2019 | $112 million |
| 2018 | $92 million |
Source: Macrotrends
BigCommerce Revenue Channels
BigCommerce's revenue grew from $152.4M in 2020 to $279M in 2022. Subscription solutions were the primary revenue source, generating $205M in 2022, $155M in 2021, and $103.7M in 2020. Partner and services revenue contributed $73.26M, $64.92M, and $48.66M respectively.
| Year | Subscription solutions | Partner and services |
|---|---|---|
| 2022 | $205 million | $73.26 million |
| 2021 | $155 million | $64.92 million |
| 2020 | $103.7 million | $48.66 million |
Source: Statista
BigCommerce Profit
BigCommerce's profit has experienced steady growth over the past five years. Starting at $70 million in 2018, it increased to $209 million in 2022, indicating a significant upward trend.
| Year | BigCommerce Profit |
|---|---|
| 2022 | $209 million |
| 2021 | $171 million |
| 2020 | $118 million |
| 2019 | $85 million |
| 2018 | $70 million |
Source: Macrotrends
BigCommerce Stock Price
BigCommerce stock price has been volatile in recent years. In 2023, the average price ranged from $7.03 to $12.88, with a 2.29% annual change. In 2022, the average price ranged from $7.88 to $37.35, with a -75.29% annual change. In 2021, the average price ranged from $35.37 to $90.00, with a -44.86% annual change.
| Year | Average Stock Price | Year Open | Year High | Year Low | Year Close | Annual % Change |
|---|---|---|---|---|---|---|
| 2023 | $9.6303 | $8.3900 | $12.8800 | $7.0300 | $8.9400 | 2.29% |
| 2022 | $18.2374 | $37.3500 | $37.3500 | $7.8800 | $8.7400 | -75.29% |
| 2021 | $57.6658 | $58.3400 | $90.0000 | $35.3700 | $35.3700 | -44.86% |
Source: Macrotrends
How does BigCommerce make money?
- Subscription fees: BigCommerce offers subscription plans for merchants, starting at $29.95 per month. The plans include access to the platform, web hosting, online store design, and payment processing.
- Transaction fees: BigCommerce charges a transaction fee on sales made through stores. The fee ranges from 1.9% to 2.9% based on the subscription plan.
- App and theme sales: BigCommerce has a marketplace where merchants can buy apps and themes. BigCommerce earns a commission on marketplace sales.
- Professional services: BigCommerce provides store setup, design, and development services for a fee.
Top businesses that use BigCommerce and their revenue
Top BigCommerce users include Atlassian ($3.53 billion), Amerisleep ($5.0M - $25M), Cps Central ($25M - $100M), Resetera ($2.0M - $5.0M), and Baby Square (revenue not available).
| Business | Website | Revenue |
|---|---|---|
| Atlassian | https://www.atlassian.com/software | $3.53 billion |
| Amerisleep | http://amerisleep.com/ | $5.0 - $25 million |
| Cps Central | https://www.cpscentral.com/ | $25 - $100 million |
| Resetera | https://www.resetera.com/ | $2.0M - $5.0 million |
| Baby Square | https://babysquare.ca/ | - |
Source: Wappalyzer
How many businesses use BigCommerce?
There are currently 45,768 active stores on BigCommerce in 2023, slightly lower than the previous year's count of 47,309 in 2022. The numbers for 2021 and 2020 were 47,837 and 46,798 respectively, while 2019 had the lowest count of 43,984 stores.
| Year | Active Stores on BigCommerce |
|---|---|
| 2023 (to date) | 45,768 stores |
| 2022 | 47,309 stores |
| 2021 | 47,837 stores |
| 2020 | 46,798 stores |
| 2019 | 43,984 stores |
Source: Store Leads
What industry has the most stores on BigCommerce?
Home & Garden is the product category with the most stores on BigCommerce, accounting for 15.8% of the total. This is followed by Apparel with 13.9% and Autos & Vehicles with 7.0%.
| BigCommerce Store Category | BigCommerce Stores |
|---|---|
| Home & Garden | 7,215 stores |
| Apparel | 6,378 stores |
| Autos & Vehicles | 3,204 stores |
| Sports | 2,949 stores |
| Food & Drink | 2,922 stores |
| Beauty & Fitness | 2,652 stores |
| Business & Industrial | 2,538 stores |
| Health | 2,185 stores |
| Toys & Hobbies | 1,592 stores |
| People & Society | 1,575 stores |
| Computers | 1,565 stores |
| Arts & Entertainment | 1,350 stores |
| Gifts & Special Events | 1,113 stores |
| Consumer Electronics | 1,021 stores |
| Pets & Animals | 986 stores |
| Safety & Survival | 585 stores |
| Smoking & Vaping | 538 stores |
| Jobs & Education | 501 stores |
| Games | 449 stores |
Source: Store Leads
Number of products sold by BigCommerce stores
24.4% of BigCommerce stores sell 1-9 products, while 15.8% sell 100-249 products and 15.0% sell 250-999 products.
| Products Sold | BigCommerce Stores |
|---|---|
| 1 - 9 | 11,147 stores |
| 10 - 24 | 4,113 stores |
| 25 - 49 | 4,943 stores |
| 50 - 99 | 1,368 stores |
| 100 - 249 | 7,235 stores |
| 250 - 999 | 6,883 stores |
| 1000 - 4999 | 2,874 stores |
| 5000 - 9999 | 705 stores |
| 10000 - 24999 | 616 stores |
| 25000 - 99999 | 573 stores |
Source: Store Leads
What country has the most BigCommerce stores?
The United States has the most BigCommerce stores, representing 66.3% of the install base. The United Kingdom, Australia, and Canada also have a significant presence, with 6.7%, 6.5%, and 3.4% of the stores respectively.
| Country | BigCommerce Stores |
|---|---|
| United States | 30,343 stores |
| United Kingdom | 3,066 stores |
| Australia | 2,966 stores |
| Canada | 1,546 stores |
| New Zealand | 481 stores |
| Ireland | 149 stores |
| Germany | 140 stores |
| India | 139 stores |
| France | 126 stores |
Source: Store Leads
BigCommerce in the United States
BigCommerce dominates the US market with 1,092 stores in California, 641 stores in Texas, and 492 stores in Florida. It is also popular in New York, Illinois, Georgia, and Michigan.
| State | BigCommerce Stores |
|---|---|
| California | 1,092 stores |
| Texas | 641 stores |
| Florida | 492 stores |
| New York | 462 stores |
| Illinois | 287 stores |
| Georgia | 284 stores |
| Michigan | 263 stores |
| Pennsylvania | 237 stores |
| North Carolina | 224 stores |
| Ohio | 217 stores |
| New Jersey | 191 stores |
| Colorado | 189 stores |
| Washington | 188 stores |
| Minnesota | 175 stores |
Source: Store Leads
BigCommerce in the United Kingdom
In the United Kingdom, there are a total of 569 BigCommerce stores in England, 64 stores in Scotland, 22 stores in Wales, and 12 stores in Northern Ireland.
| Country | BigCommerce Stores |
|---|---|
| England | 569 stores |
| Scotland | 64 stores |
| Wales | 22 stores |
| Northern Ireland | 12 stores |
Source: Store Leads
Top technologies used by BigCommerce stores
The top third-party technologies used by BigCommerce stores include reCAPTCHA (60.2% usage), Google Tag Manager (43.9% usage), and Google Adsense (43.7% usage).
| Technology | BigCommerce Stores |
|---|---|
| reCAPTCHA | 27,561 |
| Google Tag Manager | 20,102 |
| Google Adsense | 20,006 |
| Facebook Pixel | 19,240 |
| Google Analytics | 14,284 |
| Google Analytics 4 | 12,423 |
| PayPal Express Checkout | 10,450 |
| Google Ads Pixel | 9,632 |
| Google Analytics Enhanced Ecommerce | 9,388 |
| Mailchimp | 9,169 |
Source: Store Leads
Domain used by most BigCommerce stores
The most commonly used domain by BigCommerce stores is .com, with 36,655 stores. Other popular domains include .com.au with 2,216 stores, .co.uk with 1,697 stores, and .net with 781 stores.
| BigCommerce Store Domains | BigCommerce Stores |
|---|---|
| .com | 36,655 stores |
| .com.au | 2,216 stores |
| .co.uk | 1,697 stores |
| .net | 781 stores |
| .ca | 631 stores |
| .org | 534 stores |
| .co.nz | 340 stores |
| .us | 220 stores |
| .co | 188 stores |
| .store | 158 stores |
Source: Store Leads
Most used social media platforms by BigCommerce stores
Facebook is the most used social media platform among BigCommerce stores, with a usage rate of 34.4%. Instagram follows closely behind at 29.8%, while Twitter is used by 15.4% of the stores.
| Social Media Platforms | BigCommerce Stores |
|---|---|
| 15,746 stores | |
| 13,661 stores | |
| 7,050 stores | |
| 6,663 stores | |
| YouTube | 5,856 stores |
| 4,862 stores | |
| Tiktok | 770 stores |
| Facebook Group | 332 stores |
| Yelp | 151 stores |
| Snapchat | 22 stores |
Source: Store Leads
Most used shipping carriers by BigCommerce stores
Based on data from BigCommerce stores, the top three shipping carriers are USPS (17.5%), UPS (16.1%), and FedEx (10.9%). These carriers are the most commonly used by BigCommerce store owners.
| BigCommerce Shipping Carriers | BigCommerce Stores |
|---|---|
| USPS | 8,019 stores |
| UPS | 7,359 stores |
| FedEx | 4,974 stores |
| Australia Post | 1,208 stores |
| Royal Mail | 1,033 stores |
| Canada Post | 524 stores |
| DHL | 124 stores |
| Purolator | 120 stores |
| New Zealean Post | 104 stores |
| Fastway | 46 stores |
Source: Store Leads
Who Founded BigCommerce?
BigCommerce was established in 2009 by Eddie Machaalani and Mitchell Harper.
According to the 2021 Financial Review Rich List, both Eddie Machaalani and Mitchell Harper are estimated to have a net worth of approximately $650 million each.
Who Owns BigCommerce?
BigCommerce is owned by BigCommerce Holdings, Inc., a publicly traded company listed on the Nasdaq stock exchange under the ticker symbol BIGC. The company's founders, Eddie Machaalani and Mitchell Harper, remain actively engaged with BigCommerce and hold substantial ownership in the company.
Who are the key people at BigCommerce?
| Name | Position |
|---|---|
| Brent Bellm | CEO |
| Ben Sumrall | COO |
| Brian Dhatt | CTO |
| Lisa Eggerton | Chief Marketing Officer |
| Marc Ostryniec | Chief Sales Officer |
| Rob Kaloustian | Chief Services Officer |
| Russell Klein | Chief Commercial Officer |
| Troy Cox | SVP, Product |
Source: The Org
Where are BigCommerce headquarters and offices located?
BigCommerce has headquarters in Austin, Texas, United States and offices in multiple locations worldwide.
| Country | City | Address |
|---|---|---|
| United States | Austin | 11305 4 Points Dr Building 2, Suite 100 HQ |
| United States | Austin | 211 E 7th St STE 500 |
| United States | San Francisco | 685 Market St, San Francisco |
| Australia | Sydney | Level 5/130 Pitt St |
| Ireland | Dublin | 32 Merrion St Upper, Saint Peter's |
| Ukraine | Kyiv | Oleny Telihy St, 6 Building 8, Entrance A, 4th Floor |
| United Kingdom | London | 1 St Katharine's Way, St Katharine's & Wapping |
Source: Craft.co
How many employees does BigCommerce have?
BigCommerce has seen consistent employee growth, with approximately 1,500 employees in 2022, 1,337 in 2021, 813 in 2020, and 690 in 2019.
| Year | BigCommerce Employees |
|---|---|
| 2022 | 1,500 employees |
| 2021 | 1,337 employees |
| 2020 | 813 employees |
| 2019 | 690 employees |
Source: Macrotrends
Frequently Asked Questions About BigCommerce
What is the purpose of BigCommerce?
BigCommerce is a software-as-a-service (SaaS) platform that allows businesses, regardless of their size, to easily create and manage online stores. It provides a comprehensive set of features and services, including:
- Reliable web hosting
- Customizable online store design
- Convenient payment processing
- Efficient product management
- Streamlined order management
- Seamless shipping and fulfillment
- Effective customer relationship management (CRM)
- Powerful marketing and search engine optimization (SEO) tools
What is the difference between BigCommerce and Shopify?
| Feature | BigCommerce | Shopify |
|---|---|---|
| Pricing | Starts at $29.95 per month | Starts at $29 per month |
| Features | More features and services | Fewer features and services |
| Scalability | More scalable | Less scalable |
| Customization | More customization options | Fewer customization options |
| Control | More control over the store | Less control over the store |
| Target market | Larger businesses and businesses with complex needs | Small businesses and businesses that are just starting out |
Is BigCommerce free?
No, BigCommerce is not free. It offers a 15-day free trial, but after that, you will need to subscribe to a paid plan. The pricing plans start at $29.95 per month and go up to $299.95 per month, depending on the features and services you need.
Is BigCommerce good for small businesses?
Yes, BigCommerce is a good choice for small businesses. It is easy to use, affordable, and offers a wide range of features and services. BigCommerce also offers a variety of resources and support for small businesses, such as guides, community support, and a partner program.
Can you make money with BigCommerce?
Yes, you can make money with BigCommerce. It is a popular e-commerce platform that offers a variety of features and services to help businesses grow their online sales.
Here are some ways to make money with BigCommerce:
- Sell products online.
- Start a dropshipping business.
- Start a print-on-demand business.
- Become a BigCommerce affiliate.
How much money you can make with BigCommerce depends on a number of factors, such as the type of business you start, the products you sell, and how much effort you put into marketing and promotion. However, BigCommerce can be a great way to make money online.
How do I withdraw money from BigCommerce?
To withdraw money from BigCommerce, you will need to have a payment gateway connected to your account. Once you do, follow these steps:
- Go to Settings > Payments > Withdrawals.
- Enter the amount and select a payment gateway.
- Review the details and click Withdraw.
Withdrawals take time to process, depending on the payment gateway. Once processed, the money will go to your bank account.
How do I create a website on BigCommerce?
How to create a website on BigCommerce:
- Start your free trial and create an account.
- Choose a theme and customize it.
- Add products to your website.
- Set up payment processing.
- Publish your website.
Is BigCommerce an app?
No, BigCommerce is not an app. It is a SaaS (Software as a Service) e-commerce platform that allows businesses of all sizes to create and manage online stores. BigCommerce is accessed through a web browser, and it does not require any installation.
